7 Major Factors that Determine Your Investment Objectives

investment guide

Every investor has his own set of unique investment objectives. What he wants in life, i.e. his requirements and needs have a direct impact on his pattern of investment and its objectives. Let us understand the influencing factors behind our investment objectives. 1. Determining your requirements Follow the path that helps you achieve your short-term and long-term goals. These can include funding the education for your children, or investing in your business for expansion, retirement or … [Read more...]

Gamification At Work – Designing Engaging Business Software

Player Centered Design

Gamification - The new buzzword Gamification is an emerging trend of adding a game-play flavor to otherwise mundane business applications. M2 Research predicts that the gamification market will reach 2.8 billion dollars by 2016. "Gamification At Work - Designing Engaging Business Software" is a new book  co-authored by two prominent design professionals, Janaki Kumar, Head of Strategic Design Services at SAP and Mario Herger, a Senior Innovation Strategist at SAP Labs in Palo Alto, … [Read more...]

Effective Steps for Generating Sharable Blog Topics

If you've ever been tasked with writing content for a company blog you'll be familiar with that frustrating feeling that slowly develops as you sit in front of a blank screen with no idea of what to write about. Finding the right topics is often the most difficult part of maintaining a blog, particularly if it has to be done frequently and to a schedule. Once the topic is set, the rest is mostly research, structuring, typing, and a little bit of creative magic. Unlike with personal blogging, … [Read more...]

Stock Market and Guaranteed NAV Never Go Together


Whenever there is a statement about anything in this world, regardless of who has said it, do not believe it. But to analyse it and know the truth is wisdom - (Kural: 423): Thiruvalluvar, a celebrated Tamil poet. Sankaran, a 28-year old civil engineer working with a multinational company in Chennai had invested all his money in stocks, mutual funds and ULIPs. When the market was at 20,000 levels, his portfolio was showing huge profits. However, he lost heavily during the market crash. … [Read more...]